“The best thing about Qnetex? It’s handed us a much bigger share of our customers’ wallets!

One of the problems we’ve always had is that we’ve never been able to get an overall picture of customers’ accounts and the products they prefer. Some customers order using the product code, others by the name of the product, and others according to the items they’ve bought previously. And some customers can be very vague and just expect us to know which brand or pack size they want! So in the past we had quite a few issues with customers getting the wrong goods – and even when they got the right ones it was often just such a long and complicated process to make that happen.

Now in Qnetex we’ve got a clever search feature that instantly tells us if a product is in stock so we don’t waste time offering something that’s not available. We can see if an item is on promotion or if the customer has a special price so if the customer just asks for tuna, say, we can help get the best deal for them. Plus Qnetex looks at what people have brought previously and works out which are the most important products for them, which is amazing when we’re upselling at the end of the order because we can easily check that the customer hasn’t missed something they really need.

There’s no question that Qnetex is responsible for how much smoother and more positive our customer relationships are now.”

Jon, an ice-cream-enjoying sales rep in Hertfordshire who has an impressive collection of novelty shot glasses